Independent Agents
Offering affordable rates, flexible pay plans, and discounts where they matter.
Our Product was Built With Your Customer in Mind!
With over 60 years of experience, The General® is bringing the Independent Agent a product built with expertise and purpose.

Why Choose The General?
A Track Record You Can Trust
We take pride in our reliable track record. Our brand is recognized by over 80% of people, serving more than a million insureds. With an average of 4.7 out of 5 on Trustpilot from over 92,000 reviews, we consistently earn customer trust and satisfaction.
Elite Agency Product
Our Elite Agency Product is designed with independent agents in mind, catering to a wide range of customers—including those with complex driving histories or international licenses. We offer competitive pricing and tailored solutions to ensure the right fit for customers.
Unmatched Customer Experience
We provide exceptional customer experience for our independent agents with comprehensive training, marketing materials, bi-lingual support, and a dedicated sales team. For our insureds, we have 24/7 service with our user-friendly mobile app that facilitates easy payments and instant ID cards, all backed by live customer support.
Get Appointed with The General Today
Click the link below to start your appointment process!
